As the seasons change, so too has Fad Saoil Saunas. The past year has been a whirlwind of exciting collaborations, unique experiences, and bittersweet transitions. From teaming up with global brands to expanding our offerings and participating in international events, we’ve continued to redefine what it means to release, relax, recover,. We are promoting the entirety of Ireland and abroad to learn to connect with your community through the art of sauna. We are embracing reconnecting people through the powers of sauna.
One of the most memorable events this year was “Journey to the Other Side,” hosted by Brendan and Connor. This special event was a deep dive into the transformative power of sauna, combining storytelling, music, and guided sauna sessions. It was an intimate gathering that left a lasting impact on everyone who attended, reinforcing the idea that sauna is not just about physical relaxation, but also about emotional and spiritual renewal.
This year, we partnered with Lululemon to bring an unparalleled wellness experience to our community. The collaboration was about more than just relaxation; it was about combining the physical and mental rejuvenation of sauna sea swimming with the mindfulness and movement that Lululemon champions. Together, we hosted a series of events that allowed participants to dive deep into their wellness journeys, blending the heat of the sauna with the calming practices of yoga and meditation.
Electric Picnic 2024 was another highlight, where we brought our unique sauna experience to one of Ireland’s biggest music and arts festivals. Our sauna tent became a sanctuary for festival-goers, offering a tranquil escape from the hustle and bustle. It was a perfect blend of music, community, and wellness, and we were thrilled to see so many new faces discover the benefits of sauna in such a vibrant setting.
In a year filled with growth, we also faced the bittersweet moment of closing our Galway studio. While it was a difficult decision, it was made with the future in mind. We’re grateful for the memories and the community that grew within those walls, and we look forward to serving our Galway customers in new and innovative ways.
This year, we expanded our offerings to include bespoke sauna experiences for weddings. We believe that a wedding is one of life’s most significant celebrations, and what better way to relax and connect with loved ones than in a beautiful, warm sauna? Our wedding sauna packages have been a hit, offering couples and their guests a unique way to unwind and celebrate together.
In anticipation of the colder months, we launched our new location with Roasted Brown, just in time for winter. The opening was more than just a new spot; it was an opportunity to create a cozy, inviting atmosphere where people can warm up with a coffee and then step into the sauna for a full-body relaxation experience. This new space has quickly become a favorite for both regulars and newcomers alike.
Our journey this year also took us to the heart of sauna culture in Finland, where we attended the Sauna Summit in Jyvaskyla. It was an incredible opportunity to connect with sauna enthusiasts and experts from around the world, exchanging ideas and learning from the very best. The summit reinforced our commitment to preserving and promoting authentic sauna practices while also embracing innovatio
To round out the year, we participated in the Sauna Summit on a London rooftop, an event that combined urban life with the ancient tradition of sauna. It was a unique experience to be surrounded by the city skyline while indulging in the warmth and relaxation of the sauna. This event highlighted the versatility of sauna culture and how it can be adapted to any environment, bringing people together in the heart of the city.
